Experienced Boxing Executive Roberto Diaz Joins Sheer Sports Management as President
In a move that promises to elevate the company’s presence in the world of professional boxing, Sheer Sports Management has announced the appointment of Roberto Diaz as the organization’s new President.
Diaz, a seasoned industry veteran, brings a wealth of experience to his new role, having previously served as the Vice President and Chief Matchmaker at Golden Boy Promotions. During his tenure at Golden Boy, Diaz played a pivotal part in shaping the landscape of professional boxing, helping to build the careers of numerous boxers from their debut into world championship status.
Prior to his work at Golden Boy, Diaz also served as the advisor to three-time world champion Marco Antonio Barrera and five-time champion Manuel Medina. At Golden Boy, Diaz worked closely with high-profile talents such as Saul “Canelo” Alvarez, Ryan Garcia, and Vergil Ortiz Jr.
“I am excited to be a part of Sheer Sports Management and looking forward to working with our future world champions,” said Diaz. “Sheer Sports has done an excellent job building fighters, and my extensive relationships in boxing and experience with one of the world’s best promoters uniquely differentiates Sheer Sports among other managers.”
In his new role at Sheer Sports Management, Diaz will spearhead strategic initiatives, oversee day-to-day operations, and lead the company’s efforts in athlete representation, talent development, and sports management.
Lyle Green, the COO of Sheer Sports, expressed his enthusiasm about Diaz’s appointment, stating, “I am thrilled to welcome Roberto as a partner and leader at Sheer Sports Management. I had the privilege of working with him for nine years at Golden Boy, and he always represented himself and GBP with honor and enthusiasm.”
This strategic move by Sheer Sports Management underscores the company’s commitment to strengthening its presence in the boxing industry and positioning itself as a leading force in athlete representation and talent development.
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